NEWS

Touker Suleyman to support Timio launch with Toy Fair appearance

Published on: 10th January 2022

Touker, one of the dragons from the BBC show Dragon’s Den, will make a guest appearance at Toynamics’ Toy Fair stand in a couple of weeks. 

Touker Suleyman

As its new and exclusive distributor, 2022 marks the first time Toynamics UK & Ireland will show Timio, the screen-free, interactive and educational audio and music player, at Toy Fair. To support the launch, the Toynamics stand (E46) will host a guest appearance by Touker Suleyman, one of the dragons from the BBC’s Dragon’s Den, who has been newly appointed to the board of advisors for Timio.

Timio is ideal for children aged two to six years and is positioned as a learning-through-play toy. The minimalistic Scandinavian-style design is screen- and Wi-Fi-free, making it totally portable and ideal for travel. Timio is also safe and easy to enjoy thanks to its simple and intuitive concept, so children can use it independently.

A high quality and durable unit, Timio discs that activate the audio content are stored in the player. The Starter Kit includes the Timio player and five audio discs offering seven hours of educational content and entertainment in a choice of eight languages. Disc categories include the alphabet, fairy tales, nursery rhymes, numbers, lullabies, fruit, animals, colours and vocabulary.

For retailers, Toynamics is introducing new demonstration counter and FSDUs which will be on show at Toy Fair. Both feature a Try Me video screen display, a free of charge Timio player and five audio discs, plus a USB cable, so the educational audio player can be demonstrated to customers in-store and online.

The FSDU will also include the new Timio foldable kids’ headphones. These plug into a jack on the Timio player and work without batteries or Bluetooth. Comfortable, adjustable, compact and lightweight, the headphones offer a number of safety features including a built-in volume limiter to protect kids’ hearing.

Toynamics is also offering retailers bespoke marketing support for Timio, including personalised video content featuring the retailer’s logo and information, branded video content, new lifestyle and influencer imagery, plus gift with purchase options. For more information, contact sales@toynamics.co.uk.

Toynamics will be on Stand E46 at London Toy Fair.

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