India Bullock has joined Wow Stuff as senior national account manager, as the sales team continues to expand.

India joined the company on Monday this week, bringing with her 18 years experience within the toy industry, most recently as a national account manager at Jakks Pacific.

Dawn Lavalette, managing director at Wow Stuff, welcomed India to the team, commenting: “India’s role at Wow Stuff is to bring her infectious, fun, smiling personality – and her sales skills – into our expanding UK sales team as a senior national account manager. She will join our existing UK senior national account manager, Emma Prendaglia, and both will be reporting into our new general sales manager who will be revealed next week.”

India said: “I’m really excited to be joining the Wow Stuff team and look forward to getting to know everyone. They seem a little crazy, so I think I’ll fit in well.”

The Wow Stuff team says it continues to have tremendous fun building and launching blockbuster hero products, master toy ranges and innovative collectibles in the finest licensed brands.

Still seeing amazing success with its Nano Pods range, earlier this year, the company inked a deal to appoint Mattel as the official North American distributor of the popular in-house IP. In March, within 48 hours of the brand’s launch on Amazon in the UK, Nano Pods was number one in the eCommerce giant’s list of Hot New Releases for the Bobblehead Figures category and in the top 50 across all Toys & Games, overtaking a bestselling range of pop culture collectibles.

The company has recently generated much excitement across the trade with the announcement of a new Wednesday range. Products featuring the MGM hit property and Netflix smash will include RealFX Thing, Nano Pods and more.

These are just some of lines in the extensive Wow Stuff range. To find out more about the company, and how it ‘adds the Wow’, visit www.wowstuff.com.