Wow! Stuff continues to expand its roster of licensed brands with Universal Pictures and Amblin Entertainment’s Jurassic World franchise.
Wow! Stuff’s new Jurassic World lineup features collectibles and flying toys based around the Pteranadon, one of the most popular flying dinosaurs with kids. Wow’s flying toys range includes a Pteranadon Jump Rocket that sends the flying dinosaur soaring 50 feet skywards when a child stamps on the air pad. The range’s hero line is the Dino-Glider, which features a jet motor that powers the 2′ diameter wingspan dinosaur along a circular flight path with a 100 foot radius.
The flying toys are joined by an extension to Wow! Stuff’s bestselling range, Wow! Pods, the Swipe to Light collectible that hit the number one bestseller spot on Amazon across two categories at launch last November. The newest additions, Jurassic World Wow! Pods SFX, feature a cool special effects sound mode. Kids can ‘Swipe to Light’ to reveal hidden icons inside the hexapod, and also ‘Clap to Roar’ to release authentic Jurassic World dinosaur sounds. All 4 Wow! Pods in the Jurassic World series can be collected, connected and displayed for an interactive and exciting collectible showcase.
Drop ‘n Pop, the company’s innovative take on dinosaur hatching, is a dinosaur egg that, when dropped onto any hard surface, will pop open to reveal a soft plush dinosaur – either Bumpy, the baby dinosaur that is featured in Jurassic World: Camp Cretaceous or the infamous Trex. When popped open, the dinosaur sits at the base of its egg, perfect for display, but they are also easy to squash back into the eggshell and re-seal, ready to show to friends.
Kenny McAndrew, director of New Product Development and Licensing at Wow! Stuff commented: “The Wow! Stuff way is to continually innovate in our product development so that we truly ‘wow’ the fans of great, tier 1 brands. Jurassic World has been a fabulous brand to work on, with its rich story lines and evergreen status. It’s one of the biggest and most loved brands in the industry and also the undisputed leader of the dinosaur toy category. We believe the fans are going to love the range we’ve created.”
The range will be available from June this year, and product information will be available at www.wowstuff.com soon.