LICENSING NEWS

Lego unveils Stranger Things set

Published on: 16th May 2019

The Lego Group and Netflix have partnered on a major new build experience for fans of the hit show. 

The new set, Lego Stranger Things: The Upside Down, was unveiled at the Lego Store Leicester Square, London, with a special midnight opening experience, and was also launched simultaneously in The Lego Store in the Flatiron District of New York City.

The set features eight Stranger Things characters recreated in Lego Minifigure form, including Chief Hopper, Joyce Byers, Eleven, Mike, Lucas and Dustin as they try to save Will from a Minifigure version of the Demogorgon.

Full of authentic details from the award-winning Netflix original show, including the alphabet wall complete with a light-up function, the set also features a buildable version of Chief Hopper’s police cruiser and the phone in the Byers’ living room. Fans can step into Will’s bedroom, complete with a buildable bed and the posters decorating Will’s room. There are small ‘Easter eggs’ to be discovered throughout the house including a Will the Wise drawing and a picture of the iconic Mind Flayer hidden in the attic.

This Stranger Things collectible set includes 2,287 pieces and accessories for each of the characters including Hopper’s coffee cup, Eleven’s waffle and Mike’s flashlight, making it the perfect set to build ahead of Stranger Things Series three which lands on 4th July.

Lego Stranger Things: The Upside Down comes with two sets of building instructions allowing fans to play & display both sides of this unique upside-down set. The upside-down version of the model is a mirror image of its real-world counterpart, complete with dark vines and murky colours in keeping with the series.

Jamie Berard, Stranger Things design lead at the Lego Group, said: “It’s amazing to see the collaboration between the Lego Group and Netflix come to life. The Stranger Things universe offers us a wonderful opportunity to be playful with the bricks and allow fans to get lost in the mysterious world of the Upside Down. The design team has created an impressive model that is not only fun to build but also offers lots of details and Easter eggs that should delight fans of the series.”

Lego Stranger Things: The Upside Down is available directly from Lego stores and shop.LEGO.com now.

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