Character Options announces new roles in sales restructure

Published on: 28th July 2021

Changes to the sales team include two promotions and a new appointment which Character Options says will help position the company to grow.

Anthony Thorpe, Sally Hunter and Richard Dinham

Character Options has today confirmed several high profile changes to its sales structure as part of an internal review, which the company says will help to ensure the company is well positioned for future growth.

Home grown talents Richard Dinham and Anthony Thorpe have been promoted to senior national account managers in recognition of their first-rate professional approach and respect within the business.

Sales director David Bramford said: “I am really pleased for both Richard and Anthony as they have both played an integral part in Character Options’ success in recent years. From a personal perspective, it’s brilliant to have the opportunity to promote internally.”

In addition, Sally Hunter is to join the Character team as a further senior national account manager, and will replace Guy Rooney who is leaving to take on a new industry role.

David added: “Sally’s professional approach alongside her contagious enthusiasm will perfectly complement Anthony, Richard and the rest of the team. Over the years we have always felt she would be an ideal fit for Character and whilst I would like to personally thank Guy for his excellent contribution, equally I am sure Sally will relish taking this opportunity.”

The new appointments follow the recent news that Character Options stalwart Colin Fox is to retire at the end of September after spending over 35 years in the toy market, first as a buyer and latterly within the marketing team at Character Options.


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